For whom the Kontur.Elba service is suitable - an overview of the program. Elba: who needs an online bookkeeping service? For whom is the Elba contour service suitable?

In this article, we will tell you who the AWeber email service is suitable for, give step by step instructions on the launch of the first campaign in the service, we will talk about its main functions for effective mailings and compare the pros and cons.

A bit of service history

AWeber mailing service launched in the summer of 1998, and today it has the second largest share of the email marketing market (By evaluation analytical resource datanyze.com has 14.04%).

For whom?

Suitable for bloggers, marketers of small companies, entrepreneurs.

How to start a newsletter?

First you need to register on the site and choose a plan

When creating an account, you must enter 13 fields of information, including information about credit card. The service is available free of charge for 30 days. Then you pay $19 per month if you have less than 500 subscribers in your database. 2500 subscribers will cost $29 per month. 25,000 - $149. For customers with a database of more than 25,000, the terms of payment are individual. There are no restrictions on the number of letters for all tariffs.

The second step is to create a mailing list

To do this, in the Manage Lists section, click Create A List:

Here you first enter your company name, website, sender name and email address:

Then give the sheet a title and a brief description:

And set up a subscription confirmation email:

The next step is collecting subscribers

Those who already have a subscriber base do not need this step. They simply import the database into the service and proceed to create emails.

If there is no base, then to collect it you will need a subscription form, which you can create directly in the service.

This is done in a special form editor. Choose one of the ready-made templates (there are more than a thousand of them) or make your own.

Next, a thank you page is created (the page that the user gets to after subscribing). Here you can also choose ready-made version or use your own page.

Now it remains to add the form to the site. There are 3 options: install it yourself (JavaScript or HTML code), send an email with installation instructions to a web designer, or get a link to the form (in this case, the form is stored on AWeber hosting).

Creating the first email

After preparing to collect subscribers, you move on to creating your first letter. It can be a welcome letter, digest or any other - the choice is yours. We'll show you how to create a welcome email.

To do this, open the Messages tab and click Drafts.

In the section that opens, click Create a Message and select a method for creating a message. There are three of them: drag-and-drop editor, text message and HTML editor. Read more about the last two in the article.

We will choose the first method - the drag-and-drop editor. Here, too, it is possible to choose a ready-made template (more than 700 pieces). Choose a template, add your content, and your letter is ready. Save and exit to the control panel.

In order for the created letter to be automatically sent to your new subscribers, open the Messages section, find Send Options and click Add to Follow Up Series. Don't forget to send a test email before launching the campaign.

Congratulations! Your first newsletter is ready. If you encounter difficulties, you can contact technical support service: send an email, call or chat. Please note: support, like the entire service, is in English.

Additional features

For those who have been sending emails for more than a day, the service offers features that will help you make effective mailings and analyze its results. AWeber offers a wide range of statistics and segmentation options.

Contour Market, in a nutshell, this is a simple online service for keeping records of goods in small retail and public catering.

Kontur.Market, in addition to the functionality of the accounting system, includes its own cash register program, a full-fledged cashier's workplace.

Cash program Kontur.Market is a local application that is installed on a Windows 10 laptop or tablet, and can also be a built-in application for Multi POS-X9 (8.9") or Multi POS-X8 (7") POS terminals.

The cash register program allows the cashier to generate checks by scanning the barcode of the goods, add goods to the check manually, assign discounts, sell at a free price, issue a refund, etc. From the cash register program Kontur.Market, checks are sent for printing to the fiscal receipt printer, then fiscal data through the Kontur.OFD service they fall into the tax office. Data on sales of goods from the cash register program Kontur.Market enters the accounting system Kontur.EGAIS (Kontur.Market), which in turn is a web service and can work from any browser. The nomenclature directory is transferred from the Kontur.Market service to the Kontur.Market cash register program, thus allowing to display the names of goods in the check, and, accordingly, fulfill the requirement of 54-FZ.

osnew value of the product.

The service allows you to easily automate inventory accounting in a small store without overloading the user with unnecessary functions. Everything is simple and understandable even for a beginner. The owner can control online what is happening in the store from the delivery of goods to its sale, minimize errors and reduce the manual labor of staff.

The director will be able— Get an analysis of revenue in general by point and by individual items of goods. The ability to understand which product is better, which is worse. Conduct an inventory in commodity and monetary terms, analyze theft and damage to products. Simplify current work eliminates the need to keep up with changes in legislation. Access your business from anywhere with an internet connection.

The merchandiser will be able- Simplify the current work on posting goods, tracking the balance of goods. Conduct inventory in commodity terms, analyze theft and damage to products.

Delivery option:

For companies that do not sell alcohol:

• Tariff "Cashier and goods" - 2,000 rubles / year: for maintaining the stock list directory and sending it to the cash register with a built-in cash register software
• Tariff "Market" - 8,000 rubles / year: for maintaining the reference book of the nomenclature and sending it to the cash desk and accounting for goods.

For companies selling alcohol:

• Tariff "EGAIS" - 4,000 rubles / year: to maintain a reference book of the nomenclature and send it to the cash register with built-in cash register software that allows you to meet the requirements of the law when selling strong alcohol, as well as to work with the Unified State Automated Information System
• Tariff "Alcomarket" - 7,600 rubles / year: for maintaining a reference book of the nomenclature and sending it to the cash register, accounting for goods, working with EGAIS and submitting reports to the FS RAR. This tariff includes the issuance of a certificate for sending reports to the FS RAP.

Functionalitytariff plans Kontur.Market

Kontur.Market can be used by a chain of stores that retail alcoholic and non-alcoholic products:

The best options are:

1.Cash terminal(Pos-terminal Multi POS-X9 (8.9") or POS-terminal Multi POS-X9 (7")), with built-in cashier workstation Kontur.Market, or tablet / computer on Windows 10, on which you can run the cashier's workstation.

2.Fiscal receipt printer, one and options:

Fiscal receipt printer Atol 11F with FN

Fiscal receipt printer Atol 30F with FN

Fiscal receipt printer Atol FPrint-25F with FN

Fiscal receipt printer Atol 55F with FN

Fiscal receipt printer Viki Print 57 Ф

Fiscal receipt printer Viki Print 57 PLUS Ф

3. You can connect to the checkout any barcode scanner. Recall that for strong alcohol merchants, this should be a 2D scanner, for beer merchants and companies on UTII, a 1D barcode scanner is suitable.

Who is Contour Market suitable for?

Small retail stores with 1-5 points (groceries, household goods, cosmetics, alcohol, tobacco products, beer, textiles, clothes, shoes)
Small public catering (rack, bottling, without tables)
With alcohol and WITHOUT!

The more assortment of goods a store or cafe has, the more customers buy something per day, and the more often a store accepts deliveries from a supplier, the more inventory accounting is needed for it.

Who will be primarily interested in the service:

Alcohol dealers, as they already have the necessary equipment for keeping records
Users of competing solutions for EGAIS who are dissatisfied with the quality
New business that does not yet have established processes.
Those who will need to change cash registers in accordance with the OFD law from 2017. Basically, these are organizations and individual entrepreneurs on a simplified or basic taxation system.
LLC on the simplified tax system, OSNO and IP on OSNO, since they are required by law to issue checks with the names of goods

Who is not suitable for Kontur.Market:

Restaurants with tables - no table management and order transfer to the kitchen
Restriction for catering: currently not in the service technological maps and the ability to have “composite products” (any dish or drink that contains multiple ingredients), while the sale of the composite product can only be recorded as a fact for sales control, without breakdown by product. At the same time, our service will still be convenient for catering with alcohol or beer, since it has EGAIS.
Service sector (beauty salons, car repair shops, equipment repair, etc.) - no calendar and customer record management
Production - no production management
Consignment stores - consignment trading is not supported

Main advantages:

Simple service, nothing more. Other accounting programs (for example, 1C Retail, My Warehouse) are overloaded with functions that are not needed by small retailers. Kontur.Market allows you to automate processes to the extent that you deem necessary. And the product is perfect even for those owners who automate for the first time.

Fast start. You can keep records only for certain groups of goods, for example, for alcohol. A mobile barcode scanning application reduces the time to implement accounting. So next year a ready-made product catalog with barcodes will appear in the service, which will reduce the time for introducing new products to a minimum.

Online access. The director can track the work of the cashier or access sales data in the store from anywhere where there is an Internet connection. In this case, you do not need to stop the store for inventory, as is the case with some programs installed on the client's computer.

Low cost automation. There is a myth that automation is expensive and only large companies can afford it. retail chains. To work with Kontur.Market, you do not need to buy expensive equipment or a specialized POS computer, a regular laptop will do. It can be supplemented with a receipt printer or a barcode scanner at the request of the owner or the requirements of the law. The service is sold by subscription, which means that large one-time costs are not needed.

Free round the clock technical support. He will help you get started, train and solve problems that have arisen 24/7. If you need to set up cash equipment, you can also count on us.

Capabilities

Working with the product directory

You can maintain product directories and print price tags. A global barcoded product catalog that simplifies the introduction of new products. The directory of goods can be transferred to the checkout, this allows you to display the names of goods in checks and control the receipts and sales of each product.

Working with invoices and accounting for receipts

Incoming invoices are entered into the service: for alcohol and beer - automatically, for other goods - manually. After entering the invoice into the service, the balance of goods will be updated automatically. It is possible to scan and automatically recognize the invoice. The establishment of invoices allows you to always see the current balances in the service. You can assign a markup rule to specific item. When goods are accepted by invoices from a supplier, the retail price of the goods can be recalculated automatically, depending on the markup set in the service. After that, it remains to generate and print new price tags and transfer the goods to the checkout.

Pricing

Pricing in the service significantly reduces the time spent by the merchandiser when accepting products. Lists of goods from the service can be printed and entered into them with up-to-date data on the balance of goods. It is possible to work both with piece, and with weight or draft goods. Inventory for strong alcohol, beer and other goods. You can take inventory using mobile application with a barcode scanner, without having to print out a list of goods in advance.

Inventory

Inventory in the service allows you to keep a quantitative, rather than a sum, accounting. As a result of such an inventory, you can find discrepancies in the balance of goods in the service and in the warehouse and figure out what caused them. No service to maintain commodity accounting it is very difficult to do this, since the total accounting does not allow determining for which particular product discrepancies occurred.

Mobile app with barcode scanner

The "Mobile Scanner" application allows you to quickly enter new products and link barcodes to them, and simplifies inventory. Buying an additional scanner for a merchandiser can cost 8,000 rubles, and the Mobile Scanner app is available for free for Android

Data exchange with the cashier

The service sends data about the names, prices, as well as barcodes of goods to the checkout. This allows you to sell goods by scanning a barcode and display the name of the goods on the check and eliminates the cashier's mistakes, for example, in indicating the price of the goods when selling at the checkout. In addition, the service collects sales reports from the cash register and takes them into account to work with balances. The exchange is compatible with the cash register software of the most common manufacturers (Drimkas, Shtrikh-M, ATOL). Allows you to control the movement of goods in the store "from and to". Simplifies the work of the cashier. In December, Kontur.Market will have its own cashier workplace, which can be installed on a computer, tablet or cash terminal running Windows 10.

Application for the work of a cashier (or workplace of a cashier)

Kontur Market has its own cashier workplace, which can be installed on a computer, tablet or POS terminal running Windows 10. The cashier application will help you save on expensive cash register equipment. You can turn an ordinary laptop or computer into a cash register, supplementing it, if necessary, with a fiscal or non-fiscal receipt printer, 1D or 2D scanner.

Kontur.Market will be able to work with fiscal and non-fiscal receipt printers or simply record sales without printing a document.

Reports and analytics

The owner will be able to track reports on revenue and profit, product balances, prices, sales for the store as a whole, for a group of products or a specific item by day/week/month. And the merchandiser will be useful reports on the remaining number of goods and its popularity. You can upload reports to Excel, use infographics directly in the service. The control of most of these indicators is very time-consuming or simply impossible if the goods are accounted for manually. Analytics will allow you to notice problems in your business and understand how to optimize processes, which means increasing revenue and profit.

Control of stock balances and ordering from the supplier

In the service, you can easily track if a product ends. It has the ability to send an order to the supplier directly from the service and receive an invoice online (for beer and alcohol, invoices are already coming from EGAIS). Working with suppliers takes up a significant part of the time of the merchandiser, and sometimes the owner. Automating the receipt of invoices simplifies this process and helps to get rid of routine operations when working with incoming invoices from suppliers.

Welcome to the Web Services Family! This section is devoted to web services, one way or another related to Kontur.Elba, the stories are actually very different, as are the reasons. Elba is integrated with some web services, and this is very important, and most importantly, it is very convenient. For example, an Internet bank is also a web service, and if there is a desire, banks go for integration, and an entrepreneur / accountant gets the opportunity to see updates to their current accounts directly in the Elba user's personal account. Moreover, the bank can go for tighter integration, for this moment Elba users can create and pay payments directly from their personal account without going to Personal Area Internet banking. So far, one bank has done this, but how convenient it is!

And there are web services with which integration took place after changes in legislation that fundamentally changed the rules for doing business in the country. For example, online cash desks have appeared, and acquiring is inextricably linked with online cash desks, as well as cash registers, OFD, etc. Well, the convenience and efficiency of work in our time largely depend on integration, because write-offs of goods must be taken into account in trading system, and reflect the changes through the fiscal accumulator to the regulatory authorities, to the bank (if these are non-cash transactions), and you also need to change the warehouse balance, and some businesses also need a loyalty program, well, etc., etc. Of course, today technologies make it possible to speed up and simplify many processes, but if technologies all work separately, then paperwork will be replaced by just electronic. It will still be faster, but the problem will not disappear. And problems with convenience and speed can disappear through integration. Elba has begun integration with manufacturers of online cash equipment and related software. Enjoy!

Separate web services are not directly integrated into Elba, but they belong to it. Well, or rather, not Elba itself, but the developer of Elba - the SKB Kontur company. This happened with the Documentoved web service, the leading online legal service in Russia, the service specializes in registration, re-registration and other actions with individual entrepreneurs and LLCs, as well as legal support in terms of contract work, etc. It would be interesting to integrate the unique competencies of Documentologist, but web services went the other way, SKB Kontur bought out part of Documentologist, but he continued to work separately. Anyway, for now, it's very convenient.

There are more and more web services that are integrated with Elba, so stay tuned for the section updates!

A unique Internet assistant created for companies and individual entrepreneurs working on UTII and USN. The capabilities of the service allow you to quickly deal with the issues of reporting and accounting. Elba is one of the branches of SKB Kontur, based in Yekaterinburg.

- support in business

Elba is a unique Internet service created to help individual entrepreneurs and LLC. The developers have done everything possible to make Kontur.Elba accessible even to beginners in working with a PC.

Program features allow you to solve key business problems :

• Organize competent accounting of "primary" (acts, invoices and other papers).
• Pay bills quickly.
• Record receipts and expenditures of funds.
• Send reports to the Federal Tax Service online (the presence of an EDS is not required).

There is an opinion that it is suitable only for IP. This is not true. The Internet service is designed to meet the needs of various categories of customers, including large companies. With the help of the service, it is possible to quickly generate reporting for the year, eliminating any errors in the numbers.

A huge plus is the control of employees of the company or individual entrepreneur.

Service Kontur.Elba allows you to:

• Create detailed reports for each employee.
• Solve wage issues (including salary, bonuses, allowances).
• Generate payments for submission to the Federal Tax Service.
• Inform about the need to transfer papers to controlling structures. To exclude errors, information is received via messages or e-mail.

Automated service, which ensures maximum accuracy of work. The system lacks numerous registers and classic postings. The work of the program is based on the analysis of received securities, as well as the list of ongoing transactions. Only then is the final report generated.

Service Kontur.Elba - reliability and comfort

The heads of companies and individual entrepreneurs know that accuracy and efficiency are important in working with clients. Thanks to the functionality of Elba, it is possible to be one step ahead - quickly issue invoices and invoices taking into account prepared forms, keep transactions under control, make requests for information about the company and individual entrepreneur in a single state register.

Application Contour.Elba - a chance :

• Make it easy to work with credit institution . It is no secret that the preparation of papers, their transfer to the bank, verification and execution of the contract takes a lot of time. The best solution- and OOO. Service specialists work with the largest financial institutions know their requirements and principles of cooperation. Now there is no need to go to the bank - just submit an application, connect to the Internet banking system and receive the necessary information directly to Elba.

• Remove problems with the Federal Tax Service from the agenda. the main problem newbies in business - creation tax reporting. There is always a risk of making a mistake and getting an unscheduled visit from the inspector in the future, and possibly fines. The Kontur.Elba service eliminates problems with reporting. Thanks to constant tips and regular updates, you can quickly and correctly fill out the report without getting up from your favorite chair.

• Optimize product inventory. The larger the business, the more difficult it is to control the goods and organize their accounting. With the help of the Kontur.Elba service, it is possible to eliminate confusion - group the goods, control its movement in the warehouse, take into account the quantity and facts of shipment. Any adjustments are immediately reflected in the system.

• Ensure effective control of workers. Paperwork associated with employees of a company or individual entrepreneur takes time and creates difficulties for businessmen. Calculation of taxes, control of the relevance of forms, accounting for changes in laws, filling out reports - this and other work is undertaken by specialists. Data on payments to employees are in a personal card, which eliminates errors and allows you to control the salary level of each employee.Kontur.Elba for individual entrepreneurs and LLCs - available

Professional services - a chance to avoid problems with the Federal Tax Service and simplify the work with documentation. By paying a small amount, you can concentrate on expanding your business and not be distracted by paperwork.

Tariffs and features

Service Kontur.Elba provides three tariffs (depending on tasks and financial possibilities):

1. Economy- an option for individual entrepreneurs, which allows you to remove the burden of responsibility for preparing reports in tax office. The cost of the service is only 1.5 thousand rubles for 3 months and 3.9 thousand rubles per year.
2. "Business" - tariff plan for more experienced companies. After connecting the package, the service specialists solve a number of tasks - they prepare and send reports to the tax office, and also take on the paperwork associated with primary documents, taking into account profits and costs, controlling the movement of goods, and so on. The cost of the service is only 3 thousand rubles for 3 months and 8 thousand rubles per year.
3. "Premium" - a full range of services, namely work with reporting and documentation, control of employees and expert advice in any matters of accounting. The cost of the service is 4.5 thousand rubles for 3 months and 12 thousand rubles per year.

Kontur.Elba for IP and LLC- the way to a quick and profitable solution of problems in the field of accounting. It is a reliable partner that provides ease of doing business, full control of reporting and maximum profit.

Contour. Elba - a web service for entrepreneurs on the simplified tax system and UTII. Helps to conduct business and submit reports via the Internet.
You don't need to be an accountant. The service itself will tell you what to do and when.

Reporting to the tax

We will remind you about the reporting deadlines, we will help you calculate taxes correctly, prepare all the necessary reports and send them to the tax office via the Internet.

Documents, money, goods accounting

Create invoices, acts, waybills and other documents. Keep income and expenses under control. Follow the circulation of goods in your virtual warehouse.

Employee reporting

Access from any device

Our service works in any browser, available anywhere in the world 24/7. We also have a handy Android app.

Simple and clear interface

24/7 Support

We will answer technical questions, help you understand the intricacies of accounting and taxation. We are waiting for your calls, letters and messages at any time of the day.

Information on the operation of the service is provided by the official website www.e-kontur.ru